The Importance of SSL Certificates for Security and SEO

Google updated their algorithm this past summer to negatively impact websites without an SSL certificate. For this reason, every website, not just e-commerce sites, need to add this security feature to their site. Trust. It is the most important element in any personal or business relationship. In a world where we store, retrieve, and share [...]

2018-10-24T10:48:45+00:00September 15th, 2018|SEO tips|

Search Engine Optimization (SEO) Success: First Page Rank

Any business owner or executive will tell you the importance of sharing client success stories. There are a plethora of articles on the topic, too. Page after page in a Google search came up with countless reasons why "customer success sells" and "how to bolster your business with customer success stories." So, it doesn't make [...]

2020-07-14T18:58:37+00:00March 1st, 2018|SEO tips|

6 Reasons Blogging for Your Business is Essential

The significant growth in our company (specifically in social media services) in the last few years is indicative of the understanding that social media isn't an optional part of the overall marketing strategy for businesses anymore--it's essential. With business owners and corporate decision makers espousing to me these days their need for a social media [...]

2016-10-14T13:28:43+00:00July 7th, 2015|Blogging, Business Development, SEO tips|

Social Influence: The New Darling of SEO

With search engine analytics’ ability in evaluating a website for search rank becoming “smarter,” social influence has become a part of how companies are being evaluated for page rank. Because of this development, social media success has gained significantly in importance for businesses wanting to improve search engine optimization (SEO). For that reason, business owners who want [...]

2016-10-14T13:28:44+00:00May 28th, 2015|SEO tips|